Tips for Billboard Leasing, Increasing Your Profits

A billboard is one of the oldest forms of advertising and credit for having discovered it goes to our ancient cave dwelling ancestors who used their rudimentary tools to adorn the walls of their caves. Since then the advertisement industry has advanced by leaps and bounds but billboards have still retained their aura which is why billboard lease is a lucrative business even today.

If you want to earn from billboard leasing then you should own a billboard or you can go about doing this commercially. Having a billboard of your own means you should take proper care of it and ensure that it is nice, clean and visible so that people can read what is on it. Not only the billboard but you should also ensure that the surrounding area is soothing to the eye if you want to attract advertisers. Once you have got everything ready, it is time to put up your contact information as well as the price for advertising on your billboard. Interested candidates would give you a call.


However, before you sign anything or get into any type of contract, you need to get billboard leasing advice from an expert. Just like buying a house, you don't want to go over those contracts alone. You want someone who understands how to get read them and help you get the most money out of your contract.

Another aspect of billboard leasing is taking a professional approach and creating a good impression at the first opportunity. These factors are important to get a good deal from companies which have recently jumped into the fray and hence will always opt for billboard advertising. Thus targeting such companies will be advantageous for those who wish to take up billboard leasing as a source of income.

Discounts are an important part of business and deciding on the schemes and their durations depends solely on the owner. A noteworthy recommendation in this regard would be to offer higher discounts for longer lease periods or offering a discount at an upfront payment so that customers feel not only justified in doing so but are convinced about the worth of the deal as well.

If you are a businessman who does not believe in real estate options, then billboard leases are a good option for you. Going in for such an enterprise would entail fulfillment of certain requisites, the foremost being acquisition of license by supplying all the details. The positive aspect of this business is the ease of acquiring as there is no testing involved and that the initial investment required is marginal.

You should hunt for good sites to put up billboards and apply for permits for doing the same. Since this entails a lot of traveling you should have your own transport as well as necessary items such as sign ordinance, measuring devices, maps, etc. Once everything is in place you should sit back and wait for your billboard leases to not only fetch back your initial investment but also some lucrative profits.

Talk to a Cell Tower Leasing Expert Before You Sign

When a land owner signs a cell tower lease contract with a cell phone company, he would get a certain amount of money from the company on a monthly basis for the lease of the land. But if the land owner does not make the best of the bargain in an optimum manner, then he would stand to lose a great deal of profit.

Many land owners erroneously judge the process as being a simple one and treat it as a DIY project or at the most seek guidance from an attorney who probably has no idea about the operations of a cellular company. Other mistakes include misjudging the value of the land, not maintaining proper records, failing to conduct an audit and extending their lease out of ignorance or fear or both. This eventually works in favor of the cell phone company as they are able to acquire the lease at much lower cell tower rates than the actual value.

Therefore it is always better for a land owner to hire a cell tower consultant for the best cell tower site management. These professional people are educated enough and also possess the requisite experience to handle the lease deal. They would bring to the job their expertise in the field and so will be able to get a good deal which would positively work for the land owner in every way.

Hiring a cell tower leasing expert or consultant would be a good padding system between the owner and the cellular company because the consultant would look into all the matters and handle it on his client's behalf. It is the consultant's duty to ensure that the owner is not bullied or tricked by the cellular giant.

Being in the cell tower business line for a long time and having the expertise to conclude such cell tower leases satisfactorily, the consultant has the knowledge about the industry. Thus he happens to be the best person who can determine how to proceed at any given point of time. Over a period of time the consultants are able to cultivate their contacts in the market and can thus get the latest information as well as the required services.

A good leasing consultant can be expected to maintain the confidentiality of the agreement and since they are not the owners they can be relied upon to take practical decisions as well. They can be entrusted with all the paperwork how much ever voluminous it may be as long as it pertains to the deal. With their experience they are able to cover all the loopholes and avoid omissions which otherwise would have had long term implications.

Even after the contract has been signed, consultants can usually be depended upon to answer any queries which might arise and this in turn could serve as the basis for a long term business relationship. This is favorable for the consultant as well as it would ensure him for a sustained source of income in this unreliable world.

It is worth going through the trouble of finding a good consultant for cell tower leasing because in the long run, you will enjoy various benefits. While it may seem like outsourcing, but it is highly beneficial to the owner because he will be able to enjoy raking in the money from the cellular company and yet not having to worry about responsibilities because the consultant would take care of those.